Wednesday, November 26, 2008

Condensed Milk

This can of condensed milk has the red lettering, the AN GEE GU NEE that I was brought up on.

But this is not the real McCoy of the nestle's milk. This is a home brand, a no frill product from Australia. Home brand sells a lot of products from food to cleaning agents. Having studied in Marketing in University, I don't know if this strategy work. It is very unattractive and cheap.

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